Your customers are looking for you. we offer intent-Based Digital Marketing solutions to help you get found.
Search Engine Marketing (SEM)
This is a fast, efficient way to profitably acquire new customers. We build SEM campaigns that are both highly organized and highly complex. The key to SEM success is a sound foundation. Much like your body needs a strong core, your SEM campaigns need a core capable of delivering both efficiency and scale -- anyone can drive one or the other, but the key is to deliver both. So how do we achieve this for our clients? Well, see below...
Kenshoo Platform Licensing
That efficiency and scale that we mentioned above? Yeah, that only happens if you have a powerful technology deployed to manage these highly complex SEM campaigns. Our weapon of choice is Kenshoo - easily the most powerful SEM management platform on the market. However, we know that some advertisers are built to manage SEM campaigns in-house, to which we say -- GREAT! If you're not spending several hundred thousand per month on SEM, then you're likely not going to be able to work with Kenshoo directly. That's ok, this is where we come in. We'll get you set up on the Kenshoo platform fast, complete with on-boarding and training to ensure your long-term success.
Search Engine Optimization (SEO)
Seven out of ten clicks on a search result page come from the organic listings. How high does your business rank? Perhaps more than ever before, Google is placing its emphasis on valuable content, social signals and mobile functionality for strong rankings. No one can guarantee top placement, but if you implement an elegant SEO program built around the tried and true fundamentals of strong organic search ranking, then you're giving your business the best opportunity to maximize its exposure to your target audience.
Social Media Advertising
When's the last time you visited your Facebook page or Twitter feed? About 15 seconds ago? Well, so did your next customer. Marketing is fast approaching a world where advertisers need to deliver the perfect message at the exact moment when that message matches your customer's intent. Social media advertising is an excellent avenue for making this connection with your audience -- in a fun, engaging way that both drives positive brand affinity and also hardcore ROI.
Strategic Consulting
Sometimes you just need a little external help for a specific project. We've helped our clients develop detailed strategic marketing plans, recruiting plans for internal hires, training / on-boarding plans and more. Every once in a while a fresh set of "outside eyes" on your business can bring about some new, valuable ideas.